NAWA is a boat—carrying your business further than it could sail alone.
We build practical software for businesses that care about the experience they deliver, but are tired of losing time between one system, one team, and the next.
Start a conversationSystems should work for you—not the other way around.
Less operational noise gives good teams more room to notice, decide, and grow.
It started with the handoffs.
A booking becomes an arrival. An enquiry becomes a follow-up. A promise becomes a delivered service. Those moments should feel connected, yet they are often where businesses lose momentum: a spreadsheet here, a chat message there, and a customer waiting for someone to find the answer.
We saw many Thai hospitality business owners who were already excellent at caring for guests, but were losing time to back-office work that should have been working for them instead.
We started NAWA to make those moments clearer. From hotel and spa management to transportation booking, Google reputation, and websites that actually answer customer questions, we turn repeated work into dependable systems while keeping people close to the decisions that matter.
Understand the real work
Every feature has to come from a problem business owners actually face, not a meeting room.
Simple always wins
When we have to choose between one more feature and simplicity, we choose simplicity.
Adapt to you
The system is the one that adapts to you, not the other way around.
Grow together
We measure our success by our customers' growth. We're a partner, not just a software vendor.
A partner of The KPI Plus, built specifically for Thai hospitality and travel.
NAWA operates under Napisara Holding Co., Ltd., in partnership with The KPI Plus—a company that has helped Thai hotels grow revenue and run their operations for years. Together, we bring AI-powered tools and processes to help Thai SMEs in hospitality and travel grow stronger.
That partnership lets us build a platform that genuinely understands Thai hospitality operations—from TM30 to therapist schedules—and expand from that foundation into other businesses as we grow.
Movement
A boat that sails alongside your business, not a system that sits still.
Flow
Work that used to get stuck now flows through one connected system, not several that don't talk.
Thai waters
The roots of Thai hospitality business that we genuinely understand.
Built on more than a decade in the hotel industry.
Isara Isaraniran
Founder & CEO, NAWA
Before starting NAWA, Isara spent over a decade in hospitality, working in sales and digital marketing with eZee Technosys, OYO Hotels, Compass Edge, and ReverseAds, before co-founding The KPI Plus—helping hotels across Thailand grow revenue and run their operations more clearly.
NAWA was founded in partnership with The KPI Plus to bring AI-powered tools and processes to Thai hospitality and travel SMEs—not as a trend to chase, but as a practical way to help your business grow stronger for the long run.
View Isara's LinkedIn profileTechnology should create confidence, not another task list.
Understand first. Build with purpose. Improve in public.
The best next step is sometimes a product, sometimes an integration, and sometimes a clearer decision not to automate. We will tell you which one we believe.
Talk through your workflowBring us the messy part.
Tell us where the customer journey or daily operation is losing energy. We will help you find a practical place to begin.
Meet the team